Who Am I?

  • I spent my life working and traveling on three continents – a third in Africa, a third in Asia and a third in North America
  • I speak 4 languages and can think in a consultative way in a truly global market
  • I was at the birth of the Internet, email, RSS and Twitter.
  • I have viewed more 404 pages than I’ve had hot meals

What Am I Passionate About?

CRO

A/B Testing

Customer Journey Optimization

Digital Optimization

SEO and Content Delivery Optimization

GA to GA4 Migration

Analytics or Big Data Omnichannel (offline & online)

Tracking – Google Ads, Google Analytics, Floodlight, and 3rd party pixels

How the Social Web is overtaking the Information Web

Tag Manager – Create and monitor tags on a user interface, without writing new code each time you want to construct a tag

HTML5, CSS3, WebGL and everything else transforming how information is presented to us

UX – because it’s always overlooked in place of Lift in Revenue